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Mobile Devices Changing Operational Efficiencies

With the ubiquity of mobile technology I’m sure we’ve all had our experiences with texting, a mobile marketing campaign or two, QR codes and apps. I don’t think we need to discuss the proliferation of...

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3Seventy Hosts A Virtual Mobile Roundtable On August 14th With Expert Panelists

Hear brands discuss mobile best practices, trends, and do’s and don’ts at the free webinar August 14th, 2012 at 2pm EST Austin, TX (PRWEB) August 07, 2012 Mobile marketing is rapidly growing as the...

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Mobile Strategy Sees Marked Increase In US

It has been revealed that brands in the US are markedly increasing their spending on mobile strategy, with experts estimating that the nation will become the largest market in the world in terms of...

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The Rise of Mobile Marketing: An Expert Panel of Best Practices, Trends, Do’s...

Join brands, agencies and solution providers as they talk openly about their challenges getting into mobile, best practices, lessons learned and what the future holds. Listen to a Q&A moderated by...

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Core Principles Of An Effective Mobile Website

The verdict is out. It’s estimated that by 2014 there will be more users viewing the Internet through a mobile device than a desktop or laptop computer. Now more than ever, your company needs a mobile...

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Mobile Strategies and TV

If your home is anything like mine you always have your mobile device within arms reach. This is especially true when sitting down to watch a little television. Research shows that 86% of consumers are...

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Analytics Become Increasingly Vital For Mobile Marketing

For many years, mobile marketers have relied on click through rates to determine just how successful their campaigns have been. Now it has been revealed that a rising number of people are utilizing...

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Brands See Added Benefits When Integrating the Third Screen

Mobile marketing is constantly evolving and it is vital for all brands to stay on track with the latest trends and changes that the industry is undergoing to continuously reach their demographics....

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Integrating The Third Screen Into Your Other Media Channels

It started with the invention of the television. Then there was the personal computer. And now the “third screen”, the mobile device, has confirmed that we are, undeniably, screen obsessed. This...

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Why Use Mobile Marketing for the Real Estate Industry

How has communication with your clients and prospects changed over the past few years?  You may have noticed that your clients carry a mobile phone with them 24/7.  Most people (you know who you are)...

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Going Green with Mobile Marketing Means Making Green

Going Green with Mobile As of March 1, 2013, plastic bags are no longer permitted to be used in grocery stores in Austin, Texas. This forces us to buy reusable bags and bring them to the supermarket,...

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Text Message Marketing for Music and Entertainment

Those who work in the music industry strive to create and intensify fandom for a particular entity: a band or musician, record label, venue, festival, etc. Text message marketing for music offers...

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11 Best Practice Tips for Professional Text Messaging

Professional Text Messaging Tips by The Young Entrepreneur Council With the overwhelming number of communication channels available to businesses, figuring out the best way to reach clients can be...

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Increase in Digital Marketing Changing Over Next 5 Years

Over the past several years digital marketing has found a way to integrate itself into marketing strategies and transform the marketing interaction from company to consumer. A new study conducted by...

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Hospitality Mobile Messaging

In-App Messages vs Text Messages Hospitality Mobile Messaging – which one delivers results for hotels, airlines and other travel companies? In-App messages (aka Push Notifications) are short messages...

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Three Ways Your Restaurant Should Use SMS

Restaurants Are an Unpredictable Business The hurdles you must jump to achieve success are broad and overwhelming at times. From the local restaurant competition to reputation, customer service to food...

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Mobile Technology Research Fact Sheet

Highlights of the Pew Internet Project’s research related to mobile technology research As of January 2014 mobile technology research showed: 90% of American adults have a cell phone 58% of American...

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Cross Device Tracking – Desktop to Pocket

This post from the Small Business Forum really drives home the importance of connecting with your customers on multiple devices and tracking the results. Cross-Device Tracking: How Leveraging it Will...

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Mobile Marketing Confusion: Who Owns It and How Does It Run?

Who handles the mobile marketing strategy in your company?   According to a recent survey by the CMO Council, “24% admit mobile is an area of confusion in their organization and has no clear owner.”...

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Mobile Payments On the Rise in Restaurant Industry

Mobile payment technology is growing fast as a must-have component in the restaurant business, alongside customer demand for speed, convenience and a willingness to use the technology. While many...

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